The “It Factor” Formula

The “It Factor” Formula

In a previous post, we had talked about some things to look at if you’re offer isn’t selling. Hopefully by now you’ve had a chance to look at your offer and it’s starting to get traction. The fear of burning yourself out from working hard and not producing any results...
Price Price Baby

Price Price Baby

How did you determine the price of your offer? Go ahead. I’ll wait. Was your answer something along the lines of… “Well, I didn’t want to make it too cheap because people would think it’s not worthwhile, but I didn’t want to make it too expensive because no one would...
Risky Business Sans Tom Cruise

Risky Business Sans Tom Cruise

We recently had a great discussion in our High Ticket Selling Lab group about which was more of a risky venture: working for yourself or at a traditional 9-5? The overwhelming consensus was that working for yourself was less risky. One of our group members put it...