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Are You In the Envision Or Explore Stage of Business?

Your business is still an idea or you are in the research & discovery phase.  You do not yet have paying clients and are looking for ideas to get the word out about your business.


You are in the process of building up your business and your base of customers.  Some months are good, others maybe not so great.  You are a tiny or solo team looking to perfect your messaging and bring in a more steady flow of customers.


You have a growing team and a full and thriving business.  You are looking for ideas on how to further scale your sales, marketing, and impact.

About Heather

Authority on high-ticket Client Creation

Heather Prestanski is founder of Homefront Marketing and a high-ticket sales expert. Before committing herself full-time to entrepreneurship, Heather worked as a CMO at a multi-national clothing brand and led the top sales team for Canada’s largest digital marketing agency (serving clients like Walmart Canada, 3M, and Allstate). After achieving the entrepreneurial dream of having Homefront bought out, Heather spends her time working solely one-on-one and in small groups with clients who want to find more high value prospects and close more sales.

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Consider the 7 Pillars the foundation that holds up your business.  If any one of these pillars are weak, your business will sag in the middle or lean to one side.  In order to scale your business and consistently create clients, it's critical that your foundation is strong.  Utilizing this framework will allow you to create highly effective sales & marketing strategies that fit your business personality.

The Client Hatching Formula™

High-ticket sales… simplified.

It's a fact:  Marketers and coaches with low skill levels need to convince people to buy their stuff.  They teach you to use fear, urgency, and persuasion to get people to open their wallets and buy.

But what if you could ditch the scuzzy marketing tactics, complicated funnels, and pressure-based sales routines
in favor of a loving formula that compels people to want to work with you?

The Client Hatching Formula™ helps coaches, consultants and agencies end their struggle with complicated acquisition and bring life to predictable high-ticket sales using a loving client creation process.

client creation articles

Price Price Baby

Price Price Baby

  How did you determine the price of your offer? Go ahead. I’ll wait. Was your answer something along the lines of… “Well, I didn’t want to make it too cheap because people would think it’s not worthwhile, but I didn’t want to make it too expensive because no one...

Procrastinators Unite! …Tomorrow

Procrastinators Unite! …Tomorrow

  “Today’s the day! I’m going to be productive! “I woke up early. Coffee’s on. I’ve got a number of things I want to do today. Let’s do this!” Then you sit down at your desk and your day somehow gets away from you. Social media notifications keep dinging....

Risky Business Sans Tom Cruise

Risky Business Sans Tom Cruise

  We recently had a great discussion in our High Ticket Selling Lab group about which was more of a risky venture: working for yourself or at a traditional 9-5? The overwhelming consensus was that working for yourself was less risky. One of our group...

Righting the Ship

Righting the Ship

  When something’s broken, what do you do? Fix it or throw it away? It seems like nowadays, with almost anything, it’s the latter. My dad works in the electronics industry, and if you’re new TV is broken, the major retailers would rather just replace your...

When No One is Buying Your Amazing Offer

When No One is Buying Your Amazing Offer

  You’ve been set up to fail from the beginning and you don’t even know it... You’ve spent days, weeks, even months perfecting your offer. You’ve poured your heart and soul into it. Creating it felt like birthing a child -- hard labour and a ton of love for the...

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